Pre-shave products prepare the beard and skin before the main shaving cream, soap or gel is applied. The collection includes oils, gels, creams and hot towels, with formats suited to traditional wet shaving as well as quicker routines.

Choose an oil when extra glide is the priority, a gel or cream when you want an easy preparatory layer, and a warm damp towel when softening the beard is part of the ritual. Apply pre-shave sparingly to clean, damp skin, then add the main lather or shaving product over it where the instructions allow. Extra product cannot compensate for a blunt blade, excessive pressure or poor shaving direction, so treat preparation as one part of the technique.